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Crisis Communication
A crisis may have many origins - sometimes just one. A crisis foretells itself and can be recognized during its development.
A crisis means a significant interruption of everyday life, danger, and distress, insecurity, but also a turning point.
A crisis seems to be threatening to a company - sometimes even threatening the existence.
A crisis makes a company appear very interesting for the media, the public, and the shareholders.
If there is an interest in your company - use it!
A crisis equals a chance. We will utilize it for you and your company.
- We support you with our communication competencies.
- We show you the ways to the turning point.
- We show you the ways after the turning point.
"You cross the bridge, when you reach it"
(old Swahili proverb - "Daraja livuke ulifikiapo")
Communication Intelligence
- We develop comprehensive communication concepts - from strategy to implementation.
- We develop - together with you - a communicative line that guarantees a consistent representation in regard to content and argumentation
- We direct your external communication proceedings to the public, to expert audiences, and politics.
- We advise and accompany you, when you want to take part in political design processes.
- We guide your internal communication proceedings.
Preventative Communication
Topics may be favored by the public or not. We identify topics that affect you and compile a topic-related risk analysis. We develop and teach the matching reactive techniques for your communication with the media.
Intervention Communication
Messages need to be simple and unambiguous. Only then they inform at first sight, only then they are unmistakable and leave no room for misinterpretation. Mistake in reporting may happen when the information allows various interpretations.
Clear messages are an important self-protection in public relations.
The more definite the information, the more correct is the reporting later on.
Negative or incorrect reporting has its causes.
We investigate these incidences for you and assist you with building a constructive contact with the media.
Web 2.0/Blog-Screening
Web 2.0 is getting more and more important. Blogs are increasingly used to rally against companies, their products, and management. Attempts need to be recognized early, in order to develop a suitable counter strategy.
We have the specialists you need.
Communicative Competence
Journalist are successful when they offer news worth reading to bind the readers to their medium. Intelligence Communication uses this interest and therefore improves the chances for an optimal media appearance during a crisis. A well functioning media network is the basic requirement.
We speak the media language, have access to an excellent network, and recognize important topics.
We prepare your information target-oriented and organize media contacts. We have experts for your agenda setting.